Getting meetings with busy people

Financial Planners

Win Time with Busy Clients

Busy people guard their time. Generic outreach gets ignored, credentials don’t cut through, and long explanations lose attention. What earns meetings is a clear, client‑first request that shows relevance fast.

The Getting meetings with busy people application canvas gives financial planners a simple, repeatable way to craft those requests. Using the I‑We‑You framework, it helps you focus intent with one clear line of purpose, show relevance by linking directly to life and financial goals, and invite action by ending with a next step that feels natural.

With this discipline, your outreach becomes concise, client‑centric, and memorable — helping you secure meetings with busy people and move conversations forward with confidence.

Why Advisors Like the Program

Practical and actionable — the Application Canvas, fillable PDF worksheet, and related guidance — help you set the right environment and engage clients from the start.
Tailored for Financial Planners — examples, language, and situations — built for your world, not generic training.
Integrated application — canvas, clear guidance, Financial Planning case study, short videos, ebooks, and worksheet combine insight with implementation.
Framework that delivers — with practice, the I–We–You approach — becomes a repeatable way to introduce conversations with clarity and confidence.
Client‑impact you can see — strong openings set the environment — capturing attention, building trust, and helping clients commit to moving forward.

What You’ll Get

Application Canvas — practical step-by step guide to getting meetings with busy people.
Fillable Worksheet — practice creating emails using I We You.
Vbytes — short videos explaining the framework.
Case study — follow Financial Planner Jake as he uses the approach, with audio commentary.
Scenarios — three examples tailored to common planning situations.
Do’s and Don’ts — advisor‑ready reminders for conversations.
Certificate of Completion — demonstrate your achievement.

What Advisors Say

“This helped me turn headlines into meaningful client discussions.”
“The 11‑tip canvas keeps me focused — I don’t get lost in theory.”
“Clients see me as someone who spots change early and makes it relevant.”

Ready to Deliver Foresight‑Driven Advice?

The Proving capability to give comfort: simple storytelling with N-F-B canvas gives financial planners a simple, repeatable way to spot change, link it to client priorities, and deliver advice with confidence.

Build your skills further...

Build your skills further...

David Lambert

Your Master Coach - Co-author of Smarter Selling

David is the Master Coach for the Relationship Capital Academy and co-author of the Financial Times published best-seller, Smarter Selling, on which many of our programs are based.

A lifelong learner with a passion for educating, David draws on a wide range of business and sales experience that includes time as a sales consultant; restaurant owner; head of business development and Director and Marketing and Communications at PwC. Equipped with a master's degree in Human Resources and Training, he was also Director of PwC’s Leadership Academy.
 
For more than 25 years, David has worked with leading organizations helping them to develop the communication and trust-building skills of their people. Now he is working with you!