Behavior Breeds Behavior free

People prefer to work with people they like and trust. They work better with people they like and trust more.

Understanding your preferred behaviors, and how your behavior impacts others enables you to flex your behavior in different situations, with different people, to drive better outcomes and strengthen relationships.

The Prefrr© behavioral diagnostic, which uses simple language, (not colours or obscure academic terms) gives you feedback on your own preferences and, equally importantly, provides a useable framework for sensing the preferences of others.
Understand yourself better...connect better
"In my company before we used MBTI® and Disc®.
© is much easier to understand and apply."

"We don't think enough about how the people we talk to want to be treated. This tool makes it easy to think that way."

"I tried to guess my colleague's behavior and the next meeting we had, I could feel that the atmosphere was better."

What's included?

  • Prefrr© behavioral diagnostic with personalized feedback
  • 1 application canvas
  • 4 vbytes
  • 6 ebook sections
  • 1 practical case study
  • 2 stories
  • 1 workpad for your enotes
  • 1 Certificate of Completion

Understand your behavioral preferences

  • Learn about your preferred behaviors using the Prefrr©  self-questionnaire.
  • Understand how your behavioral preferences impact others.

The power of simple

  • Big Picture or Detailed; Free-flowing or Organized; Your needs or My Needs; Feelings or Facts - the language of Prefrr©.
  • Colors; jargon-words and academic terms appear clever, but inhibit application.  Simple language aids application. 

Flexing your behavior

  • Use your personalized feedback to flex your behaviors and achieve better outcomes for all involved.
  • Use the Prefrr© framework to recognise signals in others and adjust your behavior accordingly
  • Match to build rapport; mismatch to trigger reflection.

David Lambert

Meet your coach

David is the master trainer for the Relationship Capital Academy and co-author of Smarter Selling, the international best-selling book on which many of our programs are based.

A lifelong learner with a passion for educating, David draws on a wide range of business and sales experience that includes time as a sales consultant; restaurant owner; head of business development and Director and Marketing and Communications at PwC. Equipped with a masters degree in Human Resources and Training, he was also Director of PwC’s Leadership Academy. 

For more than 15 years, David has worked with leading organizations helping them to develop the communication and trust-building skills of their people.

His knowledge and experience are a key asset of the Relationship Capital Academy, and we encourage you to ask lots of questions of David to maximize the value you take from our programs.