Listen for Value

Learn to listen better, to build rapport, understanding, collaboration and trust.

Discover LISTEN, our listening self-diagnostic that assesses key listening behaviors, gives tips for how to listen better, and practical advice on how to use LISTEN to improve your listening.

Explore seven common cognitive biases that every human is guilty of, and learn how to lessen their impact.

Learn how to use CC Notes to record key conversation points and then share with buyers demonstrate understanding and fuel collaboration.
Listen better and understand biases.
Buyer responses to deeper listening:

“Many thanks for your summary which is amazingly accurate.
I felt very positive after our meeting as it confirmed the approach I want to take.”"Either you have an amazing memory, or your i-phone was recording!  Either/or very impressive."

"Thank you so much for capturing all that we talked about - which helps put all the many ideas and issues into perspective."

What's included?

  • 3 application canvases
  • 1 online self-assessment with personalised feedback
  • 12 vbytes
  • 2 ebytes
  • 4 enote sections
  • 1 practical case study
  • 2 stories/examples
  • 1 Certificate of Completion

Listen better & discover more

Learn how to discover value through listening better, using the LISTEN framework. This module includes an assessment of your own listening behaviors, feedback and tips.

and lessen bias

Explore how cognitive biases impact the way that we interact with others.
Develop strategies for lessening the negative effects of these biases.

CC Notes 

Discover how to use the CC Note format of note-taking to record key discussion points and build collaborative understanding.

David Lambert

Meet your coach

 David is the Master Coach for the Relationship Capital Academy and co-author of the Financial Times published best-seller, Smarter Selling, on which many of our programs are based.

A lifelong learner with a passion for educating, David draws on a wide-range of business and sales experience that includes time as a sales consultant; restaurant owner; head of business development and Director and Marketing and Communications at PwC. Equipped with a masters degree in Human Resources and Training, he was also Director of PwC’s Leadership Academy.
For more than 20 years, David has worked with leading organizations helping them to develop the communication and trust-building skills of their people. Now he is working with you!